Bread n Butter Content Studio
Content can be complicated. We make it simple.
Bread n Butter Content Studio is an industry leading provider of video storytelling, where business results matter as much as the perfect food shot. We create forward-thinking solutions for our partners that allow them to connect and engage with their target consumer, through the reach of digital video and the connect-ability of food & culinary of in a way that is more efficient and more effective than traditional advertising.
Bread n Butter Content Studio Sizzle
Bread n Butter Content Studio Partnership Examples
Toyota BBDO
Influencer branded content series for social / digital distribution
Tropical Smoothie Cafe
Social / digital content promotion for LTO
Florida Space Coast
Digital short form content – Best bars & cocktails listicle
Tequila Herradura
Longform storytelling
Caesar’s Culinary Empire
Digital branded content & in room TV series
Sanderson Farms Chicken
Social media optimized recipe series
Visit Baton Rouge
Longform storytelling
Buddy V’s
Longform storytelling
RESTAURANTS
The Challenge – Internally promote new in store equipment / new menu items to large franchisee group, driving excitement & anticipation
The Solution – Create high-energy, stylized presentation video that conveys the energy of the new equipment / menu items.
The Client – Tropical Smoothie Cafe
The Challenge – Showcase the significant technology investment of single restaurant that caters to a younger millennial / collegiate audience
The Solution – Create on-brand video storytelling pieces told from real diners that convey the technology & atmosphere, optimized for digital / social media distribution
The Client – Bytes
The Challenge – Showcase LTO for multi unit brand with digital / social only budget that incorporates mood & heavy relies on music.
The Solution – Produce highly stylized video series with bold graphics and information to promote digitally / socially.
The Client – Eddie V’s
The Challenge – Promote LTO initiative in a way that cuts through the clutter of crowded marketplace in fun, engaging way.
The Solution – Create influencer driven digital video series that mixes LTO with notable influencers, to provide authenticity and drive hunger simultaneously.
The Client – Ted’s Montana Grill
The Challenge – Promote e-commerce sales of restaurant card during busy holiday season.
The Solution – Create on-brand video series of ‘listicle’ style content that showcases multiple properties while driving directly to e-commerce landing page.
The Client – Buckhead Life Restaurant Group
The Challenge – Create authentic on-going restaurant promotion that conveys the commitment to fresh / regional ingredient sourcing
The Solution – Showcase partners, vendors and farmers delivering their products in a highly authentic digital / broadcast series.
The Client – 4th & Swift
The Challenge – Build video content library around menu items that will engage audiences social media / digital video environment without audio
The Solution – Create short form video series, employing graphics and text to drive messaging on top of highly styled food
The Client – Genuine Pizza
TRAVEL
Working with Bread n Butter Content Studio was an outstanding experience across the board. The media they provided gave us exposure in every surrounding market and with all the key demographics we are trying to reach. In addition, the video content they shot that we are now using on multiple platforms is simply spectacular. In terms of marketing our destination and our property BNB has been a grand slam.
You have no idea of the amount of interest and phone calls we’ve been getting following the airing of the Sierra Nevada material on Dish Worth the Drive.
We have really enjoyed our ongoing partnership with Bread n Butter Content Studio and they have delivered above and beyond our expectations. The company created extremely high quality and incredibly entertaining video content and never lost sight of the business objectives of the project that we had outlined. We have used the content for an extensive amount of in-room programming, digital boards on property and for our social and digital platforms most notably our highly traveled website. Steak Shapiro as both CEO of the company and the “talent” on our shoot has proved to be a great friend and asset to Venetian/Palazzo. We look forward to continuing to work alongside Bread N Butter and Steak to keep folks coming to our hotel and to keep them engaged and on property once they arrive here.
Everything has just been wonderful. In fact, one of the chefs that we interviewed had said that he had never seen a production crew this efficient and easy to work with. Absolutely worth the marketing dollars that we are spending to promote the city.
Bread n Butter Content Studio provided the perfect platform for TLC’s “Cake Boss” Buddy Valastro to tell his story about his first restaurant, Buddy V’s Ristorante, at the world famous Venetian/Palazzo in Las Vegas. Their work was a well thought out balance of marketing acumen and production artistry that delivered onbrand messaging in an editorial style; and ultimately drove incremental business for our restaurant. Everyone from Buddy down to the marketing team were blown away with the finished product. They understand food and dining, they understand the nuances of marketing to travelers, and they were certainly beyond professional to work with. From beginning to end, Bread n Butter Content Studio was a first class operation.
It was wonderful to work with the Bread n Butter team who are obvious experts in their craft. They quickly adapted to our last minute change in schedule and treated our team and kitchen with the utmost respect. The finished piece felt more like a televised production than a standard in-room video.
RETAIL
The Challenge – Produce engaging digital recipe videos that capture the attention of Sanderson’s target audience in a crowded and noisy social media space, utimately driving retail business.
The Solution – Create & distribute simple, high quality video recipes that are consumable in a non-audio environment and stylized to be indicative of the product and/or brand.
The Client – Sanderson Farms Chicken / BBDO Atlanta
The Challenge – Targeting a younger, more mobile-savvy consumer, Kroger wanted to showcase its new in-store offerings that favor fresh, ready-made products.
The Solution – Created a video series with a long shelf-life that leveraged brand ambassadors interacting with products and in-store offerings, formatted for distribution on digital & broadcast channels.
The Client – Kroger
The Challenge – Increase awareness & reach of Yankee Trader’s popular restaurant-originated heat-at-home grocery product, and attract interest from grocery buyers in order to increase distribution footprint.
The Solution – Produce digital video content that mixes storytelling with recipe and food products in order to showcase authenticity and drive hunger simultaneously.
The Client – Davio’s/Yankee Trader Seafood
The Challenge – Enhance seasonal promotions and contests using an influential industry spokesperson.
The Solution – Leverage the large social media following of a notable & influential chef to drive organic reach and add credibility & relevancy.
The Client – Sanderson Farms Chicken/BBDO Atlanta
BEVERAGE
The Solution – Highlight key accounts that carried New Amsterdam Vodka through short form broadcast & digital beverage series “ Atlanta Drinks”
The Client – E. & J. Gallo / New Amsterdam
The Challenge – Provide on going branded content that activates key accounts and associates beer portfolio with influential people who are creators and have left a mark on their city.
The Solution – Beer & a Bite, a digital & broadcast series featuring Atlanta’s most influential members sitting down to drink beer and tell their story, at a key account
The Client – Anheuser Busch
The Challenge – Keep beer portfolio top of mind in key market, during football season
The Solution – Leverage notable chef, and create the “perfect tailgate” setup to showcase product as paired with food
The Client – Sweetwater Brewery
The Challenge – Create high quality digital video recipes that resonate in both audio & non-audio environments, for consumers and industry professionals alike
The Solution – Highly stylized, graphic driven video recipe series
The Client – Southern Comfort
The Solution – Create state of the art facility tour, interviewing multiple stakeholders including a key multi-unit account
The Client – Sierra Nevada
The Challenge – Create high quality storytelling piece on Herradura facility and opportunity for beverage directors to visit and become part of the Herradura family
The Solution – Tell the story of Herradura through the eyes of their employees and through those of a key account
The Client – Brown Forman / Tequila Herradura
The Solution – Bring wine brand ambassador to the account, highlight the history and great food pairings. Distribute series on multi-media channels.
The Client – Purple Wine & Spirits / Ted’s Montana Grill
The Challenge – Communicate Olive Garden’s commitment to wine education of their employees as well as guests, in addition to explaining the complimentary wine sampling program
The Solution – Find relatable employees to share their personal wine journey as well as their experience serving to guests. In addition, showcase real Olive Garden guests talking about their wine experience.
The Client – Olive Garden
