Our creative work is as much an art as it a science; our technique is as much about stylistic subtlety as it is rooted in research and statistics. We use food & culinary as a universal passion point in today’s marketplace, to create concepts that entertain, educate, and ultimately engage at a deep emotional level.
At our core, we are marketers that understand how to use the power of food to drive our partners marketing & branding objectives. We understand the nuance of finding the perfect balance of staying “on-brand” while also creating content that is relevant and engaging to the viewer.
Video Content Creators
Driven by our passion for storytelling, we have filmed over 2,500 hours of footage. We have used that footage to tell more than 1,000 enticing food stories for clients such as Caesar’s Entertainment, Toyota, The Brown-Forman Corporation, Coca-Cola, Olive Garden, Longhorn Steakhouse, KIA, Intercontinental Hotels, etc.
Distribution Strategy & Tactics
We are big believers in the power of video in today’s digital media landscape. 50% of mobile traffic is video. 8 Billion Video views will take place on Facebook today. YouTube is the second largest search engine. All social platforms are now optimized for video consumption. We help our brand partners navigate this fragmented digital landscape based on marketing objectives and target consumer.
With over 170 million posts on Instagram for food, and chefs being today’s rock star, influencer marketing is a very effective way for brands to connect with their target demographic is an authentic and seamless way. We have curated and assembled a network of food & chef influencers to work with our brand partners.